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1 trade and marketing
English-russian dctionary of contemporary Economics > trade and marketing
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2 Agricultural Trade and Marketing Information Center
орг.сокр. ATMIC гос. упр., торг., СМИ, амер., ист. Информационный центр сельскохозяйственной торговли и маркетинга* (создан при Министерстве сельского хозяйства США; поддерживает сайт, содержащий публикации по вопросам глобального сельскохозяйственного маркетинга ссылки на сайты аналогичной тематики, напр., на сайты различных сельскохозяйственных ассоциаций США; прекратил работу в 1999 г.)See:Англо-русский экономический словарь > Agricultural Trade and Marketing Information Center
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3 promotion of trade and industry
поддержка торговли и промышленности
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[ http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]EN
promotion of trade and industry
Any activity that encourages or supports the buying, selling or exchanging of goods or services with other countries, which could include marketing, diplomatic pressure or the provision of export incentives such as credits and guarantees, government subsidies, training and consultation or advice. (Source: ODE)
[http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]Тематики
EN
DE
FR
Англо-русский словарь нормативно-технической терминологии > promotion of trade and industry
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4 trade
1. n1) торговля2) отрасль торговли; отрасль производства; отрасль промышленности3) занятие, ремесло, профессия5) сделка; операция с ценными бумагами
- advantageous trade
- ancillary trade
- autumn trade
- balanced trade
- barter trade
- bilateral trade
- border trade
- brisk trade
- building trade
- bulk cargo trade
- buyback trade
- carrying trade
- cash trade
- coastal trade
- coasting trade
- coastwise trade
- commission trade
- commodity trade
- compensation trade
- compensatory trade
- continental trade
- contraband trade
- cooperative trade
- cross trade
- crossed trades
- day trade
- depressed trade
- derivatives trade
- diplomatic trade
- direct transit trade
- distributing trade
- domestic trade
- drug trade
- entrepôt trade
- exclusive trade
- export trade
- external trade
- fair trade
- fall trade
- floating trade
- foreign trade
- forwarding trade
- free trade
- freight trade
- frontier trade
- general trade
- general-cargo trade
- global trade
- handicraft trades
- hire-purchase trade
- home trade
- illicit trade
- import trade
- improvement trade
- indirect transit trade
- inland trade
- installment trade
- interior trade
- intermediary trade
- intermediate trade
- internal trade
- international trade
- interstate trade
- invisible trade
- key trades
- land trade
- lawful trade
- licence trade
- liner trade
- mail-order trade
- maritime trade
- multilateral trade
- mutual trade
- national trade
- overseas trade
- preferential trade
- private trade
- produce trade
- profitable trade
- reciprocal trade
- reexport trade
- regional trade
- retail trade
- retail delivery trade
- seaborne trade
- seasonal trade
- service trade
- small-scale trades
- sole trade
- special trade
- specialized trade
- spring trade
- stagnant trade
- state trade
- stock trade
- substantial trade
- successful trade
- tally trade
- tourist trade
- transit trade
- triangular trade
- trilateral trade
- two-way trade
- unhealthy trade
- visible trade
- wholesale trade
- world trade
- trade by barter
- trade in commodities
- trade in futures
- trade in licences
- trade in patents
- trade in products
- trade in services
- trade in toxic waste
- trade of licences
- trade on cash
- trade through agents
- trade and marketing
- be in the trade
- carry on trade
- develop trade
- do trade
- encourage trade
- expand trade
- extend trade
- further trade
- hamper trade
- hinder trade
- increase trade
- monopolize trade
- open trade
- promote trade
- pursue a trade
- reanimate trade
- restrain trade
- restrict trade
- revive trade2. vторговать; продаваться
- trade daily -
5 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
6 trade
1. сущ.1) эк. занятие, ремесло, профессияallied trade — смежная [родственная\] профессия [специальность\]
Syn:2) эк. торговля, коммерческая деятельностьto promote trade — способствовать [содействовать\] развитию торговли, поощрять развитие торговли
to carry on trade, to conduct trade, to engage in trade, to be engaged in trade — вести торговлю, торговать
Syn:See:administered trade, adversarial trade, alternative trade, barter trade, bilateral trade, coastal trade, coasting trade, coastwise trade, cross-border trade, domestic trade, external trade, fair trade, foreign trade, free trade, export trade, illicit trade, import trade, international trade, multilateral trade, paperless trade, services trade, shuttle trade, slave trade, wholesale trade, balance of trade, gains from trade, trade advertising, trade advertisement, trade market, imbalance in trade, Trade Act of 1974, Trade Act of 20023) эк. отрасль торговли, отрасль производства; отрасль промышленности; промышленностьthe building/the furniture trade — строительная [мебельная\] промышленность
the publishing [printing\] trade — издательское [типографское\] дело
See:4) эк. клиентура, покупателиI think our products will appeal to your trade. — Я думаю, что наши товары понравятся вашим покупателям.
5)а) эк. торговцы (в какой-л. отрасли или представители определенной профессии; обычно с определенным артиклем)б) эк. торговцы, торговое сословие; купцы, купечество6) торг. (лица, имеющие право продажи спиртных напитков)7) эк. обмен, сделкаin trade for smth. — в обмен на что-л.
to take smth. in trade — приобрести что-л. в порядке обмена
Syn:2. гл.1)а) торг. торговатьto trade in smth. — торговать чем-л.
to trade with smb. — торговать с кем-л.
Syn:See:б) торг. ходить по магазинам, делать покупкиSyn:2)а) общ. менять, обменивать ( один товар на другой)Syn:б) общ. обмениватьсяThey traded insults. — Они обменялись оскорблениями.
3. прил.We traded seats with them. — Мы обменялись с ними местами.
1) торг. торговыйSee:trade acceptance, trade agreement, trade barriers, trade blockade, trade buyer, trade credit, trade custom, trade deficit, trade discount, trade house, trade imbalance, trade marketing, trade mission, trade policy, trade sanction, trade surplus2) общ. профессиональный; относящийся к профсоюзамSee:
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1) сделка, операция (с ценными бумагами); = transaction; 2) торговля: купля-продажа товаров и услуг; = commerce; 3) группа производителей, конкурирующих между собой на одном рынке; коммерческая специализация; 4) группа компаний, которые проводят между собой различные операции trade bills; trade credit; trade discount; 5) = barter.* * *торговля, сделка. транзакция ценных бумаг, валюты или других ценностей; . Устная договоренность или электронная операция между продавцом и покупателем ценной бумаги. Как только сделка заключена, она считается окончательной. Расчеты по сделке происходят в течение следующих 1-5 рабочих дней Глоссарий финансовых и биржевых терминов .* * *торговля; коммерция-----Ценные бумаги/Биржевая деятельность -
7 marketing
1. n торговля; продажа; сбыт; маркетинг2. n предмет торговлиСинонимический ряд:1. selling (noun) advertising; buying; direct marketing; purchasing; retailing; selling; shopping; telemarketing2. selling (verb) deal in; giving; handling; merchandising; peddling; retailing; selling; trade in; vending -
8 agricultural marketing
Англо-русский экономический словарь > agricultural marketing
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9 aided recall
а) псих. (исследовательский прием с использованием намеков и наводящих вопросов, помогающих обследуемым вспомнить ранее виденное или слышанное)б) рекл. (метод исследования запоминаемости рекламных объявлений: опрашиваемому предлагается какая-л. подсказка, которая могла бы помочь ему вспомнить, когда он видел рекламу данного товара)aided recall test [method\] — тест [метод\] припоминания при подсказке
Syn:Ant:Agricultural Marketing Act, Agricultural Marketing Service, Agricultural Trade and Marketing Information Center, Surplus Marketing Administration, agricultural goods, agricultural market* * * -
10 ATMIC
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11 ATMIC
орг. -
12 ATMIC
сокр. от Agricultural Trade and Marketing Information Center -
13 торговля
жен. trade, commerce, business, market, sale;
traffic бакалейная торговля беспошлинная торговля вести торговлю внешняя торговля внутренняя торговля государственная торговля заниматься торговлей заняться торговлей каботажная торговля книжная торговля торговля книгами кооперативная торговля международная торговля меновая торговля меховая торговля морская торговля оптовая торговля приморская торговля работник торговли разносная торговля розничная торговля торговля акциями торговля вразнос торговля в рассрочку торговля голосами торговля женщинами торговля зерном контрабандная торговля мелочная торговля торговля кофе торговля мануфактурными товарами торговля мясом торговля наркотиками торговля пшеницей оживленная торговля бойкая торговля торговля оружием торговля по почте частная торговляторговл|я - ж. trade;
(крупная) commerce;
государственная (розничная) ~ State (retail) trade;
частная ~ private trade;
sale;
marketing;
бартерная ~ barter( trade), trade of exchange;
беспошлинная ~ free trade;
биржевая ~ exchange business;
бойкая ~ active market;
взаимовыгодная ~ mutually beneficial/advantageous/profitable trade;
внешняя ~ foreign/external/oversea(s) trade;
внутренняя ~ home/domestic/inland/interior/internal trade/commerce;
встречная ~ countertrade;
выгодная ~ profitable business;
вялая ~ dull market, stagnant trade;
slack business;
двусторонняя ~ bilateral/two-way trade;
законная ~ lawful trade;
контрабандная ~ contraband/illicit trade;
кооперативная ~ cooperative trade;
лицензионная ~ trade in licenses, license trade;
межгосударственная ~ interstate trade;
межрегиональная ~ inter-regional trade;
меновая ~ barter, trade of exchange;
~ металлами marketing in metals;
мировая ~ world trade/commerce, world-wide business;
многосторонняя ~ multilateral trade;
морская ~ carrying trade;
maritime/sea-borne trade/commerce;
оживлённая ~ brisk trade;
оптовая ~ wholesale trade/business, distributing trade;
оптово-розничная ~ wholesale and retail trade;
сезонная ~ seasonal trade;
~ услугами service trade;
ограничение ~и restriction/restraint of trade, trade barriers/restrictions, limitation on trade, restrictive trade practices;
оживление ~и revival of trade, recovery of business;
отрасль ~и line/kind of business/activity;
партнёры по ~е market partners;
перспективы ~и prospects of trade, trade prospects;
развёртывание ~и expansion of trade;
развитие ~и development/expansion/extension of trade, trade development/expansion/extension.Большой англо-русский и русско-английский словарь > торговля
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14 world
1. сущ.1)а) общ. мир, свет; вселеннаяthe whole [entire\] world — весь мир
to travel around the world — путешествовать вокруг света, путешествовать по миру
б) общ. население земного шара, человечествов) общ. планета; мирAre there any other inhabited worlds? — Есть ли еще обитаемые миры, кроме нашего?
2) общ. (группа стран, регион; часть земного шара)See:3) общ. сфера, область ( деятельности)the world of sport, the sports world — спортивный мир
4) общ. мир, царствоthe animal [the vegetable\] world — животный [растительный\] мир
5) общ. период историиthe ancient [the medieval\] world — древний [средневековый\] мир
6)а) общ. жизнь ( отдельного человека)to know the world — иметь опыт, знать жизнь
to come up [to rise, to make one's way\] in the world — сделать карьеру, преуспеть в жизни
б) общ. мир, мирок; круг (знакомых и т. п.); окружающая среда7) общ. общество8) общ. множество, масса, уйма2. прил.1) общ. всемирный, мировой; относящийся ко всему мируworld championship — первенство [чемпионат\] мира
See:world commerce, world economy, world experience, world government, World Island, world market, world marketing, world money, World Ocean, world organization, world outlook, world output, world price, world shop, world trade, world view, world water balance, World Development Indicators, World Economic Climate, World Economic Outlook, World Economic Survey, World Equity Benchmark Shares, World Military Expenditures and Arms Transfers, World Trade Agreement, World Association of Opinion and Marketing Research Professionals, World Association of Public Opinion Research, World Bank, World Confederation of Labour, World Congresses of Accounting Historians, World Court, World Customs Organization, World Federation, World Federation of Scientific Workers, World Federation of Trade Unions, World Food Programme, World Gold Council, World Health Organization, World Intellectual Property Organization, World Meteorological Organization, World Tourism Organization, World Trade Club, World Trade Organization, World Zionist Conference2) общ. известный во всем мире; распространенный во всем миреSyn:See: -
15 agreement
n1) соглашение, договор; контракт2) согласие; договоренность•to abide by the terms of an agreement — соблюдать / выполнять условия соглашения, придерживаться условий соглашения
to adhere to an agreement — выполнять / соблюдать соглашение, придерживаться условий соглашения
to announce a measure of agreement with smb — объявлять о достижении определенной степени согласия / договоренности с кем-л.
to arrive at / to attain an agreement — приходить к соглашению, достигать соглашения
to be in agreement with smb about smth — соглашаться с кем-л. в отношении чего-л.; быть единого мнения с кем-л. о чем-л.
to be in contravention of an agreement — противоречить соглашению / условиям соглашения
to breach / to break an agreement — нарушать соглашение
to enter into an agreement — заключать соглашение / договор
to extend an agreement — продлевать срок действия соглашения, пролонгировать соглашение
to find oneself in full agreement about smth — обнаруживать полное единство взглядов по какому-л. вопросу
to go back on an agreement — нарушать соглашение, отказываться от выполнения соглашения
to leave the agreement in tatters — перен. не оставить камня на камне от соглашения
to observe an agreement — соблюдать соглашение; выполнять условия соглашения
to obstruct progress towards an agreement — препятствовать достижению соглашения; затруднять достижение соглашения
to pave the way towards further agreements — открывать путь к заключению / достижению новых соглашений
to reach agreement on smth — достигать согласия / договариваться по какому-л. вопросу
to renege on an agreement — нарушать соглашение, уклоняться от выполнения соглашения
to repudiate an agreement — отвергать соглашение, отказываться от ранее заключенного соглашения
to review / to revoke an agreement — пересматривать соглашение
to sabotage an agreement — срывать / саботировать выполнение соглашения
to secure an agreement — добиваться соглашения, обеспечивать заключение соглашения
to seek an agreement — 1) добиваться заключения соглашения 2) добиваться согласия / договоренности
to stipulate smth by an agreement — обуславливать что-л. соглашением
to submit an agreement to the government for endorsement — предоставлять текст соглашения на утверждение правительства
to thwart / to torpedo an agreement — срывать выполнение соглашения
- agreement fell flatto wreck an agreement — срывать соглашение, мешать заключению соглашения
- agreement has broken down
- agreement has come into operation
- agreement in force
- agreement in principle
- agreement is effective
- agreement is in danger of collapse
- agreement is in force
- agreement is subject to approval by the General Assembly
- agreement is to come into effect on August 20
- agreement is unlikely to stock
- agreement is up for renewal
- agreement on a framework of withdrawal
- agreement on a partial pullout of troops
- agreement on all points
- agreement on limiting nuclear weapons
- agreement under negotiation
- agreement will hold
- agreement worth $...
- agreements of wages, hours and working conditions
- allied agreements
- arbitration agreement
- architect of an agreement
- armistice agreement
- arms agreement
- arms control agreement
- as a precursor to any kind of an agreement
- as part of the agreement
- avoidance of an agreement
- back-to-work agreement
- barter agreement
- basic agreement
- behind-the-scenes agreement
- bilateral agreement
- binding agreement
- branch agreements
- breach of the peace agreement
- broad agreement
- by mutual agreement
- cartel agreement
- cease-fire agreement
- clearing agreement
- collective agreement
- commercial agreement
- commodity agreement
- compensation agreement
- complete agreement on all major items
- comprehensive agreement
- compromise agreement
- conclusion of an agreement
- consensus agreement
- consular agreement
- contractual agreement
- conventional arms agreement
- cooperation agreement
- credit agreements
- cultural exchange agreement
- currency-credit agreements
- current agreement
- disarmament agreement
- disengagement agreement
- draft agreement
- durable agreement
- duration of an agreement
- economic agreement
- enslaving agreement
- enthralling agreement
- entry of an agreement into force
- equal party to the agreement
- equitable agreement
- executive agreement
- expiration of an agreement
- face-saving agreement
- far-reaching agreement
- fettering agreement
- final agreement
- final print of an agreement
- financial agreement
- foreign investment agreement
- formal agreement
- Four-Power Agreement on West Berlin
- framework agreement
- free trade agreement
- GATT
- General Agreement on Tariff and Trade
- general agreement
- Geneva Agreements
- gentleman's agreement
- historic agreement
- immigration agreement
- impediment to an agreement
- in accordance with the agreement achieved
- in circumvention of the agreement
- in conformity with the terms of agreements
- in contravention of the agreement
- in line with the agreement
- in the absence of a special agreement
- in the wake of the agreement
- inconsistent with the agreement
- indemnification agreement
- inequitable agreement
- INF Agreement
- informal agreement
- initial agreement
- installment agreement
- instalment agreement
- interagency agreement
- interdepartmental agreement
- intergovernmental agreement
- interim agreement
- interlocking set of agreements
- Intermediate Nuclear Forces Agreement
- international agreement
- international fisheries agreement
- interstate agreement
- labor agreement
- landmark agreement
- large measure of agreement between...
- last-in-first-out redundancy agreement
- last-minute agreement
- lend-lease agreement
- license agreement
- licensing agreement
- long-awaited agreement
- long-term agreement
- major agreement
- marketing agreement
- market-sharing agreement
- measure of agreement between smb
- military agreement
- military-political agreement
- model agreement
- monetary agreement
- multilateral agreement
- multipartite agreement
- multipurpose international agreement
- mutual agreement
- national agreement
- nonaggression agreement
- nonattack agreement
- nonbelligerency agreement
- noncompliance with the agreement
- North American Free Trade Agreement
- no-strike agreement
- observance of the agreement
- on the brink of an agreement
- on the verge of an agreement
- onerous agreement
- on-site monitoring agreement
- outline agreement
- overall agreement
- package agreement
- patent agreement
- payments agreement
- peace agreement
- pending the coming into force of the agreement
- permanent agreement
- personal training agreement
- political agreement
- power-sharing agreement
- preliminary agreement
- procedural agreement
- progress toward a concerted agreement
- progress toward mutually acceptable agreement
- prolongation of an agreement
- prospect of an agreement
- provided by the agreement
- provision of an agreement
- provisional agreement
- quadripartite agreement
- reciprocal agreement
- regional agreement
- repatriation agreement
- safeguards agreement
- scientific and technical cooperation agreement
- search for a generally acceptable agreement
- secret agreement
- separate agreement
- short-term agreement
- show-piece of an agreement
- signs for agreement
- solid agreement
- solvent feature of the agreement
- special agreement
- special service agreement
- specific agreement
- standstill agreement
- starting-point of an agreement
- stipulated by the following article of the agreement
- strike-free agreement
- subject of an agreement
- subject to agreement
- subsidiary agreement
- substantive agreement
- superpower agreement
- tacit agreement
- tariff agreement
- technical agreement
- tentative agreement
- termination of agreement - trade and credit agreement
- trade and economic agreement
- trade-and-payments agreement
- tripartite agreement
- troop-withdrawal agreement
- trusteeship agreement
- umbrella agreement
- under the agreement
- unequal agreement
- unratified agreement
- unspoken agreement
- UN-sponsored agreement
- unwritten agreement
- verbal agreement
- verifiable agreement
- viable agreement
- voluntary price restraint agreement
- wide-ranging agreements
- working agreement
- written agreement
- zero-zero agreement -
16 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
17 promotion du commerce et de l'industrie
поддержка торговли и промышленности
—
[ http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]EN
promotion of trade and industry
Any activity that encourages or supports the buying, selling or exchanging of goods or services with other countries, which could include marketing, diplomatic pressure or the provision of export incentives such as credits and guarantees, government subsidies, training and consultation or advice. (Source: ODE)
[http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]Тематики
EN
DE
FR
Франко-русский словарь нормативно-технической терминологии > promotion du commerce et de l'industrie
-
18 Wirtschaftsförderung
поддержка торговли и промышленности
—
[ http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]EN
promotion of trade and industry
Any activity that encourages or supports the buying, selling or exchanging of goods or services with other countries, which could include marketing, diplomatic pressure or the provision of export incentives such as credits and guarantees, government subsidies, training and consultation or advice. (Source: ODE)
[http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]Тематики
EN
DE
FR
Немецко-русский словарь нормативно-технической терминологии > Wirtschaftsförderung
-
19 board
1. n1) правление; совет; коллегия2) брит. министерство3) борт (корабля)4) доска; щит
- administration board
- advertising board
- advisory board
- Big Board
- big board
- broker's board
- council board
- editorial board
- equalization board
- examining board
- executive board
- fact-finding board
- fascia board
- Federal Farm Loan Board
- Federal Maritime Board
- Federal Reserve Board
- full board
- government patent board
- harbour board
- judicial board
- management board
- managerial board
- managing board
- marketing board
- municipal board
- National Industrial Conference Board
- product-control board
- product-quality board
- publicity board
- quotation board
- railway board
- supervisory board
- Technical Assistance Board
- Trade and Development Board
- board of administration
- Board of Admiralty
- board of appeals
- board of arbitration
- board of auditors
- board of brokers
- Board of Banking Supervision
- board of complaint
- board of creditors
- Board of Customs and Excise
- board of directors
- board of equalization
- board of examiners
- board of governors
- Board of Governors of the Federal System
- Board of Health
- Board of Inland Revenue
- board of justices
- board of management
- board of supervisors
- Board of Trade
- board of trustees
- board and lodging
- on board
- free on board
- on board a ship
- join the board
- place on board
- put up on the board
- sit on the board as a representative of the bank
- take on board2. vсадиться на корабль; амер. садиться в поезд, на самолет -
20 conference
n1) конференция, совещание
- annual conference
- audio conference
- commercial conference
- freight conference
- industrial conference
- liner conference
- press conference
- production conference
- professional conference
- regional conference
- representative conference
- shipping conference
- specialized conference
- summit conference
- telephone conference
- top level conference
- trade conference
- training conference
- United Nations Conference on Trade and Development
- world trade conference
- conference on marketing
- attend a conference
- call a conference
- convene a conference
- convoke a conference
- disrupt a conference
- hold a conference
- participate in a conference
- sit in conferenceEnglish-russian dctionary of contemporary Economics > conference
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